Step 3 – Buy A Keyword Rich Domain Name

This is an important step. It will add value to your sale and help with search engine ranking if you choose to make this site profitable. I will explain this is a minute.

You need to use one of the above keywords to use in your domain name. You are going to register that exact term. So first things first, let’s see what is available.

The domain name hypertension is not going to be free in any extension, let alone .com .net .org. Pulmonary Hypertension is a niche inside a niche and maybe a bit too hard to write on for an entire content site, so we will leave that term and just write 1 content page on it.

The next search term available is Hypertension Symptoms. Let’s see if that term is available. I register all my domain names at Namecheap and I suggest you do the same as they allow you to transfer the domain name to other people for free who also have a Namecheap.com account and this is what you will be doing when you sell your site.

They also cost less then $9 a pop.

Ok, Hypertensionsymptoms.com is taken, but Hypertensionsymptoms.net is not taken. Great, use that! This term gets searched for thousands of times a month and if you do a search for (if you are familiar with bum marketing you will understand why I do this) “hypertension symptoms” on Google you will find there are under 40,000 competing pages. So getting a top 10 ranking for this domain name for that term should be a breeze.

The reason why we want to target specific keywords is that it will help with search engine ranking. If you buy a domain name with the exact search term people are looking for, you will rank higher in Google and MSN. Doing this, there is no reason why you cannot get a top 10 ranking for that term.

I have many times. So make sure you register a domain name that is an actual search term people search for. Nothing too competitive but nothing that only gets a few searches a day. The above example is perfect and took me no longer then 5 minutes to find.